realme Introduces Kathryn Bernardo as New Brand Celebrity Ambassador
“I am a firm believer that all of us, regardless of financial capability, deserve to experience the help and convenience offered by technology”
Global tech brand realme is ever-evolving and always innovating especially in today’s digital landscape. Their recent line launch, TechLife, is the brand’s foray into home entertainment connecting Filipino families during these tumultuous times. Working from home is more feasible with launches that complement our not-so-new reality. We’re also on our toes for the next budget-friendly smartphone release after 2020’s diverse curation! Have we mentioned our everyday companions from the brand as it diversified into AIoT (Artifical Intelligence of Things)?
April’s off to a great start with realme’s collaboration with their newest Squad member and one of today’s most celebrated actresses-entrepreneurs, Kathryn Bernardo. Kathryn and the brand are set to work on several campaigns for the year to inspire more young, passionate and bold fans to leverage the power of technology in their quest for success.
On her new role as realme’s ambassador, Kathryn shares, “My generation saw the dawn of the internet and the shift to digital. Iba na [it’s different] the expectations from young adults like me today. As we aim to perform and deliver better, we need brands like realme that can help us adopt a highly digital lifestyle. I am happy na I am now part of a brand that has the vision of making digital lifestyle experience more accessible to all Filipinos. I am a firm believer that all of us, regardless of financial capability, deserve to experience the help and convenience offered by technology.”
realme Philippines’ Vice President for Marketing Austine Huang notes, “As we leap to a new era of digital lifestyle experience, we prioritize collaborating with organizations and young ideators with the same passion and commitment to deliver the beauty of technology to more Filipinos. This is why we are beyond elated to work with one of the entertainment industry’s most talented game-changers. We are excited to leap to several exciting projects and break more boundaries with Kathryn this year.”
Kathryn Bernardo embodies the modern-day young adult who uses technology as an asset to pursue fulfillment and success. Seeing the crucial role of mobile devices in the lives of today’s youth and being a witness to realme’s own commitment to offering powerful yet attainable devices have convinced the showbiz A-lister to join the realme family.
Art Matthew Ian Fetalver