KROMA sets to revolutionize the Philippine entertainment industry
Set to revolutionize the Philippine entertainment industry, KROMA Entertainment Inc. brings together the best talent and innovative technology to produce engaging content for all. The new “traDigital” company—backed by the 917Ventures Retirement Fund—offers enriching entertainment for everyone across screens and formats, be it high-quality films, series, TV shows, music, digital content or events.
Expanding to a one-of-a-kind entertainment experience, KROMA converges a roster of exciting experiences for its clients and audiences with brands like Wonder, PARADISE RISING and ANIMA.
Ian Monsod, CEO of Kroma Entertainment, Inc., shares their vision in becoming the “leading TraDigital entertainment player in the Philippines.” He divulges, “We are excited to share KROMA with you. It’s a treasure trove of creative and innovative content that’s relevant to our audiences, featuring the country’s best creators and talents. We are determined to forge a new path for entertainment.”
LIVE MNL, a rebrand of Globe Live, has produced online and hybrid events like It’s A Girl Thing, ETO NA! Musikal nAPO! and the first-ever Korean virtual fan meet back in 2020 with BLACKPINK. It still works on events and activations on ground, keeping the same standards that have made them a keepsake in the industry.
Globe Studios transforms into two new businesses: ANIMA, producing award-winning and critically-acclaimed films, plus series and podcasts, and SECRET MENU, a full-service production house, creating branded content and television commercials.
To add to the roster, PARADISE RISING is the young music label in partnership with international label 88Rising, championing Filipino talent on the global stage. Meanwhile, the video-on-demand platform UPSTREAM has also been home to the latest films, series and events for Filipinos everywhere.
NYMA, on the other hand, focuses on pushing talent growth across the company’s network of partners and clients. PIE, a partnership with ABS-CBN and BEAM digital television network and supported by 917Ventures, is a multi-platform, real-time, interactive entertainment channel. It provides memorable and rewarding experiences, prizes and connections for and with Filipinos.
To get to know more about Kroma, the traDigital entertainment player in the Philippines, visit kroma.ph.
Art Matthew Ian Fetalver