The Women Shaping The Fashion And Beauty Industries Right Now
You probably follow at least one of them
Back in the day, blogging or vlogging were not considered lucrative careers. These days the men and women behind them (but really at the forefront of it) sort of run the world. Case in point: the ladies that front Bvlgari’s newest fragrance, Omnia Pink Sapphire. Who are they?
Full-fledged creative—photographer, writer, stylist, creative director
How you likely know her: the blog Shine By Three
Margaret Zhang has come a long way from her Shine by Three days. But make no mistake about it, it wasn’t luck that brought Zhang to where she is today (you know, working with fashion heavyweights like Gucci, Dior and Louis Vuitton, and frequenting front rows of fashion week around the world). The double degree holder and all-around creative has earned her spot in fashion with years of experience and quite a body of work to show for. All that under the age of 30? Under 25? We couldn’t believe it either.
SOUND ON, CHOOSE CHARACTER: @warukatta 👾 Preview of Fernanda’s soy-pursuit video game existence, directed by yours truly for @nowness 🥛 秀色可餐：宇宙吃豆人. 我的粉发少女 Fernanda 在我的镜头下，在纽约街头摁下了闯关游戏的开始键。[shoutout to Mercury Retrograde for letting me have my corrupted footage back, and to my soy-loving team: producer @samiejade, DOP @frankiejchen, hair & make-up @tobimakeup, stylist @margaret__zhang, set assist @dianesawit, sound @bedebk]
How you likely know her: this shoutout from Justin Bieber back in ‘12
— Justin Bieber (@justinbieber) July 17, 2012
Thanks in part to Justin Bieber, the world has come to know yet another young and beautiful talent, Madison Beer. At the age of 13, she was signed on to the same record label as Bieber. Six years later, with over 10 million followers on Instagram, Madison Beer has released two EPs, is busy touring stateside, and doing As She Pleases and singing about a Teenager in Love. Reference below:
Vlogger, model, actress
How you likely know her: MakeupByMandy24
Amanda Steele began building her empire at an age where many of us were busy being teenagers. “I was 13 when I saw that this was actually a job and it can go really far if I play my cards right,” she told Allure in 2017. From her “What’s In My Backpack!” posts to “Get Ready With Me” for fashion week and red-carpet events, Amanda Steele is, at 19 years old, on her way to beauty moguldom (if she isn’t already there yet) and who knows what else?
All three are the faces of Bvlgari Omnia Pink Sapphire, a scent that embodies a new generation of women, more daring and carefree—something that we all aspire to be.
Art Alexandra Lara.